Projects & Case Studies
Selected initiatives that showcase culture‑centric operations, disciplined growth, and durable unit economics.
Sticky’s Finger Joint — Brand Evolution & Operational Precision
Objective
Realign the brand and tighten execution to strengthen margins and guest loyalty in dense urban markets.
Actions
- Refined menu presentation and service flow; refreshed in‑store operating checklists.
- Rolled out layered training and field coaching; introduced live KPI dashboards for labor/COGS.
- Prioritized capital spend toward high‑impact improvements and repeatable new‑market openings.
Outcomes
- Stabilized unit economics; improved consistency across locations.
- Built a reusable opening playbook to support growth without eroding brand DNA.
“Precision in daily habits is what makes a repositioning stick.”
Raising Cane’s — Scaling with Strategic Intent
Objective
Expand a fast‑casual concept across the U.S. and into international markets while preserving culture.
Actions
- Directed growth from 7 to 21 states and led initial entries in the Middle East.
- Built non‑traditional channels at universities, airports, stadiums, and retail centers.
- Partnered with franchisees to improve performance and unit economics at scale.
Outcomes
- Expanded franchise footprint from 13 to 83 restaurants, contributing roughly $224M revenue in 2016.
- Enabled consistent brand execution across diverse venues and geographies.
“Scale follows clarity—when every team knows the standard, growth accelerates.”